Blue: Makes the people around you feel at ease. Dark blues are great for interviews and lighter blues for parties and social events.
Red: The colour we associate with passion. Research conducted by the University of Rochester found that men were more attracted to, and turned on by, women who wearing ruby red clothing. Again, this is great for parties – but not always at work.
Purple: This brings out our creativity, and is associated with self confidence, independent thinking and class. Purple is appropriate on almost any occasion.
Black: Conveys authority, so that people see you as being powerful, confident and competent. It is the colour of choice of authority figures (like the police), or for stylists, trend setters and icons.
Orange: This luscious, exuberant colour sends the message that the wearer is friendly, sociable, relaxed, and approachable. It’s great for social events – but not for important business meetings.
Green: This is the colour of happiness and contentment. It can be an instant mood changer, putting others around you at their ease. It is great for all occasions, and can be worn in both the daytime and the evening.